The COVID-19 pandemic shed light on the need for contact centre modernisation to provide seamless customer...

CPG business leaders at every level of the enterprise are responsible for delivering growth. This applies...

Discover the Game-Changing Benefits of CPQ. What exactly is CPQ software? And how does it translate to...

Aircall, Gong, and SalesWorks ran a survey of SDRs and their managers at sales organisations across the...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

The shift to digital-first buying, along with the corresponding rise in engagement, means marketers have...

A smooth integration is key to the success of any digital transformation project. Many organisations...

In a world where commercial success is increasingly defined by the quality of the customer experience...

An eMarketer report estimates that 9 out of 10 B2B companies in the U.S. are now using digital content...

Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

See where the disconnect lies and discover how to bridge the gap with Sitecore. You probably already...

Why Everything You Thought You Knew about Developing a Pricing Capability is Now Obsolete The 'crawl,...

$19.2 billion. That's the amount of money that was spent just two years ago on third-party data (data...

More and more buyers are looking for a digital experience that not only improves challenges like wait-time...