Collaboration
How to Upgrade Customer Through Valuable Data
This paper picks out proven cases which can be adapted into a practical reality to make customer engagement...
The case for a marketing content hub
Your customers expect memorable moments at every brand touchpoint. And when you have websites, social...
Trades and transactions
For many companies, the sales team sits at the heart of its profitability. Its ability to operate efficiently...
Delivering Personalised Content for Dummies
The year 2020 finds the world living through a pandemic. With some exceptions, like the heroic responders,...
Up and Running: How to Deploy a Modern CMS Quickly
Whatever the size of your organisation, this guide will help you choose, deploy, and optimise a CMS that...
Meet the moment with exceptional experiences everywhere.
It's the first of the month, and you have some bills to pay. You log in to your bank's website but get...
Forrester: Digital Ups the Stakes for B2B Sales
Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...
The Total Economic Impact of Gong Revenue Intelligence Platform
Gong commissioned Forrester Consulting to create a Total Economic Impact Study to assess the relationship...
Creator Marketing: The Next Era of Influencers
The advertising industry is changing. Privacy is a growing topic, with the phasing out of third-party...
Connecting Online and Offline: The Marketer's Manual
Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...
Voldoen aan digitale verwachtingen in HR: een Europees onderzoek
In heel Europa is de honger van consumenten naar digitale diensten onverzadigbaar. Hoe kunnen HR-afdelingen...
Inleiding in Contract Lifecycle Management (CLM)
Ontdek hoe Contract Lifecycle Management (Contractlevenscyclusmanagement of kortweg CLM) helpt bij het...
Evolving Customer Experience and Expectations in Australia
Delivering a great customer experience is essential in any business. It drives loyalty, customer retention...
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