In 2020, organizations that sell to other businesses have had to rapidly change their go-to-market models....

Your customers have a strong opinion of what makes a company customer-centric. Customer service organizations...

Today, most organizations have a customer experience strategy (96%), but recent Avanade research shows...

Why businesses are consolidating use of a single support solution for both customers and employees. The...

More and more buyers are looking for a digital experience that not only improves challenges like wait-time...

Branche-experts voorspellen dat succesvolle ondernemingen binnenkort alle transacties 100% digitaal verwerken....

Driving webinar registration and attendance is a major struggle for most companies. While webinars are...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Organisations rarely operate in ways that single function solutions can fully accommodate, and teams...

Remote-Arbeit ist mittlerweile in vielen Unternehmenfester Bestandteil des Geschäftsalltags. Ziel dieses...

¿Qué impide a los equipos de marketing tener éxito? ¿Por qué algunos directores de marketing parecen...

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

The global pandemic and impact of lockdown has been a massive shock to the economy and to our daily lives....