$19.2 billion. That's the amount of money that was spent just two years ago on third-party data (data...

In a world where commercial success is increasingly defined by the quality of the customer experience...

You need an end-to-end view of your content lifecycle to meet customer expectations and deliver personalized...

With the PSD2 and GDPR coming into play in 2018, the financial industry in particular will experience...

With so much data available, and advanced tools at our fingertips, it's possible to create dynamic, 360-degree...

Working with market leaders, we create unique implementations that help us boost their sales results...

To truly connect with customers, brands need to work seamlessly across search, social, and eCommerce....

The 2017 Aberdeen Report on Contact Center and Customer Experience Trends states that companies with...

Apple's newest version of its iPhone operating system requires users to opt in to allowing apps to track...

Customers have embraced technology to manage all aspects of daily lives, setting off a digital disruption...

You have bold ambitions for your sales team. You want to—and need to—reinvent productivity. But the...

A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...

As marketers, we always have too much to do and too little time. The Insight50 series is designed to...

Mapp Cloud brings customer acquisition and customer engagement together in one simple platform infused...