Marketing Strategy
2017 State of Global Customer Service Report
Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....
8 Digitale Best Practices Voor Salesprofessionals
Hoe kunt u sales digitaliseren? Branche-experts voorspellen dat succesvolle ondernemingen binnenkort...
Sixth Annual B2B Marketing Data Report
Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the...
Adobe Digital Economy Index - Adobe Analytics | UK August 2021
The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...
Customer Engagement Platforms: A BUYER'S GUIDE
Customer expectations have increased dramatically over the past decade. Customers now expect brands to...
Marketing in the Dark: Dark Social
Dark Social, explores the impact of this growing phenomenon, and looks at how companies can interact...
Build vs. Buy: Implementing the Right Experimentation Solution
To build and deliver products that customers love, product teams at leading enterprises such as Uber,...
2021 Global Customer Engagement Review
We analyzed data from three different sources to create the first Global Customer Engagement Review....
B2B Marketer's Guide to Optimizing Customer Experience
Trying out new approaches makes being a marketer exciting. Even when faced with limited resources, figuring...
Top tools to use with Salesforce
Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...
Digital Document Processes In 2020: A Spotlight On Western Europe
In just a few short months, the global COVID-19 pandemic has disrupted the way we work and live. Organisations...
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