This is a whitepaper by IDG on behalf of Adobe. Today, we don't know how we will return to our workplaces,...

Pharmaceutical manufacturers lose so much revenue through B2B re-ordering errors. So why are more not...

In order to come out on top in the marketing world, you must structure for customer centricity. But how...

The consumer-packaged goods (CPG) industry has changed dramatically in the past decade. Rapid digitalization...

In recent years, the role of CIO has evolved to meet a wider set of responsibilities and aspirations....

In this knowledge brief, we'll analyse how organisations today are modernising sales practices and operations...

2020 had a lot of surprises in store for digital marketers. Field events had to be pushed online, buyer...

Working with market leaders, we create unique implementations that help us boost their sales results...

Salesforce is a customer relationship management (CRM) platform in the cloud, offering businesses a single...

Michaels has always understood the value of personalization. But as the craft retailer's reach has expanded...

The road to successful, ongoing digital transformation is not so much long as never-ending. Organisations...

Enterprises in the high-tech industry continue to prioritise market share, revenue growth, cost containment...

Communicating in ways that speak to each individual customer, is what allows brands to build strong relationships....

71% of sales leaders don't think they can adapt their strategy fast enough to deal with change and uncertainty,...