Adaptation
Understanding the Future of E-Commerce Personalisation
E-commerce professionals often find themselves navigating contradictions, weighing options and generally...
Acht digitale best practices voor inkoopprofessionals
Laat niets aan het toeval over wanneer uw afdeling digitaal gaat. Branche-experts voorspellen dat succesvolle...
Building a Digital Infrastructure for the Entire Organization
Building a Digital Infrastructure for the Entire Organization Today's business world increasingly demands...
How a Cloud-native CMS Makes Content Delivery Faster and Easier
The world of content management is shifting. Real-time, personalised experiences—like receiving offers...
Power Superior Customer Experience with an Intelligent Data Catalog
No matter how much data you have about your customers, you can only understand what they need and expect...
Forrester: Digital Ups the Stakes for B2B Sales
Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...
Marketing 101: Social Media Marketing in the Dark
Dark social is a significant and growing challenge that marketers need to take seriously. There is a...
Leveraging the Power of Collaboration
Breakthroughs in collaboration technology are helping companies of all sizes foster engagement with employees,...
How to solve your content crisis
Your customers expect memorable moments at every brand touchpoint. But when you have websites, social...
15 Ideas for Anchoring Your Marketing Approach
In today's market, customers control the buying journey – a trend that has accelerated with the increased...
The Digital Business: What Do Your Customers Expect?
With every week that passes, our dependency on paper wanes as digital processes are introduced into every...
Has Self-Scanning Gone Mainstream?
Self-scanning or Scan and Go shopping experiences were already making steady inroads across Europe entering...
The Surprising Power of Online Experiments
In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...
Eight Digital Best Practices for Procurement Professionals
Industry experts predict that successful businesses will soon become 100% digital for all transactions....
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