Marketing Campaigns
Building a Robust Experimentation Capability
Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...
Truth #1 The C-Suite is just not that into you
See where the disconnect lies and discover how to bridge the gap with Sitecore. You probably already...
2017 State of Global Customer Service Report
Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....
Connecting Online and Offline: The Marketer's Manual
Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...
Winning the Race to go Digital in B2B
Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...
ROI Guidebook
Amplitude is a product intelligence platform that helps teams around the world use their customer data...
Reinventing work - New imperatives for the future of working
Following one of the most challenging years in business history, the pandemic has forced every company...
How Marketing and Sales Can Align In 2021
Digital marketing — and its importance in driving revenue — has rarely been more crucial for organisations...
Insight 50 Takeaways: Lead Generation and Pipeline Wins
As marketers, we always have too much to do and too little time. The Insight50 series is designed to...
Modern Customer Retention: What You Need to Know
A renewed, and long overdue, focus on retention is finally here. Companies are finding success through...
Find your Data Management solution for marketing
Here are the key questions every marketer should ask themselves - and their stakeholders - when considering...
Marketplace: the future of e-commerce
A comprehensive insight into Marketplaces, their role in e-commerce development, their main operating...
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