Digital Transformation is the process by which enterprises adapt to or drive disruptive changes in their...

Dankzij de digitale transformatie kunnen bedrijven sneller en gemakkelijker zakendoen. Bedrijven hebben...

In 2020, organizations that sell to other businesses have had to rapidly change their go-to-market models....

According to McKinsey Digital, live commerce has evolved rapidly in China, taking less than five years...

Organisations rarely operate in ways that single function solutions can fully accommodate, and teams...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

How can companies maximize their investments and take full advantage of the resources they already have...

The 2017 Aberdeen Report on Contact Center and Customer Experience Trends states that companies with...

Many marketing professionals fall into the trap of assuming in advance that they know what their customers...

In a climate of rising customer expectations, now is the right time to refine your use of inbound channels—it...

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

Six ways marketing automation helps prove value and drive success. As a marketer, digital transformation...

Delivering relevant, timely, personalised customer experiences is no longer just a competitive advantage...

Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet,...