Cognitive technologies, also known as artificial intelligence, are perhaps the most transformative of...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

It's an exciting time for marketers. In the era of digital transformation—where everyone and everything...

When the pandemic forced a seemingly overnight exodus from in-person to online, consumers and businesses...

Customer expectations for the combined brand experience are higher than ever. This puts more pressure...

In the fast-moving digital world, even experts have a hard time assessing new ideas. Case in point: At...

Driving webinar registration and attendance is a major struggle for most companies. While webinars are...

Understanding how to optimize Omni-Channel Order Management is key to your business' success. Today,...

Vielen Marketern fehlt es an Zeit und Ressourcen, um Ihre Marketing-Ausgaben zu beziffern, was bedeutet,...

If you are on the hunt for a Digital Asset Management (DAM) solution, you have probably already done...

Customers expect more from brands when it comes to convenience, resolution times, and agent expertise....

Field service technicians are often the only physical point of contact people have after buying a product...

What they want – where and when they want it. That's what customers expect. Vast amounts of customer...