Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and...

Experiences need to be where your customers are. And each one needs to connect to the last as part of...

2020 was a year where digital experiences, from a production and consumption perspective, were thrust...

Dankzij de digitale transformatie kunnen bedrijven sneller en gemakkelijker zakendoen. Bedrijven hebben...

Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....

As marketing organisations become more technologically driven, digital asset management (DAM) systems...

Field service management teams want to keep costs down, while improving their customer service relationships. This...

Pioneering on-demand IT support platform NerdApp wanted to better control the quality, security, and...

Electronic signatures have gone mainstream. Research for this report found that the technology is now...

This knowledge brief examines the reasons that Best-in-Class companies have adopted Omni-chanel Order...

En la actualidad, los clientes controlan el customer journey, una tendencia que se ha acelerado con la...

Forrester forecasts cloud subscription revenues to grow overall by 22% in 2016. This is a result of businesses...

The Adobe Digital Economy Index offers the most comprehensive set of insights of its kind, based on analysis...