How can companies maximize their investments and take full advantage of the resources they already have...

Dankzij de digitale transformatie kunnen bedrijven sneller en gemakkelijker zakendoen. Bedrijven hebben...

Elektronische Signaturen sind mittlerweile Mainstream. Recherchen im Rahmen dieses Berichts haben ergeben,...

During a time when companies are racing to turn their physical events into digital experiences, marketers...

Nearly four years after forecasting that 1 million B2B salespeople would be displaced by 2020, Forrester...

Customers: To delight them, you've got to know them deeply. Be brutally honest, how much do you really...

Understanding how to optimize Omni-Channel Order Management is key to your business' success. Today,...

Remote working is now widely recognised as part of the way businesses operate. According to a 2019 report...

In today's global economy, companies are digitising as quickly as possible in order to remain competitive...

Adobe commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

Why Everything You Thought You Knew about Developing a Pricing Capability is Now Obsolete The 'crawl,...

Marketing metrics and analytics—done right—can be a strategic enabler of trust, greater budget, and...

Developing better marketing creative based on data-inspired insights can double revenue, according to...