This whitepaper serves as a preventative measure against wasted resources, providing marketers with: Download...

Today's brands are entering a new era of customer engagement. The swift digital transformation spurred...

76% of consumers have permanently changed their buying behaviors (brand switching, cost rationalization,...

Since early 2020, an already hyper-competitive market has been turbocharged. Retailers and logistics...

Organizations like Microsoft, Amazon, and Google are turning to experimentation to relentlessly pursue...

We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...

Over the last year retailers have faced unprecedented challenges. The need to rapidly adapt to shifting...

Today's eCommerce is on the verge of the great change. We got used to see the customers through the prism...

Digital is the New Differentiator. Changing buyer preferences, ever-growing competitive threats, and...

Deliver better customer experiences – even when the unexpected happens. Delivering a great customer...

Data is top of mind for many B2B marketers. But do they have the right data to drive success? For the...

Customers have embraced technology to manage all aspects of daily lives, setting off a digital disruption...

This paper picks out proven cases which can be adapted into a practical reality to make customer engagement...

Brands need to take more control over how they engage customers. To make this happen, Marketing and IT...