Mapp Cloud brings customer acquisition and customer engagement together in one simple platform infused...

Developing better marketing creative based on data-inspired insights can double revenue, according to...

Here's how marketers can connect with customers and prospects wherever they are, using smart data management. These...

The COVID-19 pandemic shed light on the need for contact centre modernisation to provide seamless customer...

El año 2020 ve al planeta viviendo una pandemia. Con algunas excepciones, como el heroico personal de...

In order to come out on top in the marketing world, you must structure for customer centricity. But how...

Following one of the most challenging years in business history, the pandemic has forced every company...

ServiceNow® Field Service Management is a cloud-based solution that connects field service to other...

$19.2 billion. That's the amount of money that was spent just two years ago on third-party data (data...

Is modern headless commerce right for you? Of course, modern headless commerce isn't right for every...

In recent years, the role of CIO has evolved to meet a wider set of responsibilities and aspirations....

To build and deliver products that customers love, product teams at leading enterprises such as Uber,...

In today's market, customers control the buying journey – a trend that has accelerated with the increased...

After two years of seismic behavioural change, we find ourselves in a new world of limitless possibilities,...