Marketing Analytics

5 Daunting Sales and Marketing Gaps and How to Overcome Them
Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book....

Automate Performance with Marketing Automation
Marketing automation has become a must-have for modern marketing teams. And as a platform that streamlines,...

The Future of Creative Experiences
About the Report Creative obstacles and opportunities in an evolving workplace. We surveyed 400 US-based...

10 Ways to Take Your Data Visualizations to the Next Level
The world of data visualization has exploded. From arc diagrams and bullet charts to violin plots and...

Web Messaging: What It Is, How It Works, and Why It Matters
As web experiences have become richer and more targeted over the years, there's been a persistent gap...

17 Ways to Get Marketing Projects Done
What keeps marketing teams from reaching for the stars and succeeding? Common culprits include a lack...

5 Tech Trends Redefining the Customer Experience
We asked analysts and industry leaders what customer engagement trends they thought were key for 2017...

14 innovative personalisation ideas for the digital-first customer
Prior to 2020, customer personalisation was a nice thought. However, the global pandemic shifted everything....

E-Signatures 2020: Use Cases and Opportunities
Electronic signatures have gone mainstream. Research for this report found that the technology is now...
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